Are you raising impact capital for the creative economy?

Upstart Co-Lab connects capital with creative people who make a profit and make a difference.

Our Inclusive Creative Economy Strategy is the first impact investment vehicle for the U.S. creative industries. We are investing in a portfolio of companies and funds, seeking market rate returns, prioritizing diverse founders and fund managers, and delivering people-focused impact: quality jobs, vibrant communities, and sustainable creative lives.

If you are a mission-driven entrepreneur growing a creative sector business; or an impact fund manager investing in food, fashion, media & entertainment, the creator economy and other creative industries — we would love to hear from you.

We are seeking companies and funds meeting the following criteria:

  • Operating in the creative economy
  • Generating market-rate returns for investors
  • Delivering, measuring and reporting on social impact
  • Based in the U.S.

Our current investment priorities include:

FUNDS

  • Emerging venture capital funds (i.e. Fund I and Fund II, $10-$100 million)
  • With >50% pipeline and portfolio exposure to companies in the creative industries
  • Diverse fund management team
  • Based in the U.S., investing in U.S.-based companies
  • Demonstrated investment track record
  • Compelling value-add strategy aligned with Upstart’s impact thesis
  • Commitment to impact reporting

COMPANIES

  • Raising Seed or Series A equity
  • In the creative industries
  • With a confirmed qualified lead investor
  • Diverse management team
  • Based in the U.S., employing U.S. workers, serving U.S. customers
  • Demonstrated market traction with >$500k in trailing 12-month revenue
  • Compelling impact strategy aligned with Upstart’s impact thesis
  • Commitment to impact reporting

The following are out of scope for Upstart at this time:

  • Nonprofit organizations seeking grant support
  • Individual creative projects such as films, live productions, art installations
  • Real estate
  • NFTs, crypto

Once we receive your submission, Upstart Co-Lab will:

  • Confirm receipt and share a list of helpful resources for impact capital seekers.
  • Review for inclusion in Upstart Co-Lab’s landscape of impact investment opportunities in the U.S. creative economy. This landscape fuels Upstart’s field building activities, including our thought leadership and earned media.
  • Consider investment from the Inclusive Creative Economy Strategy.

For inquiries related to funds and companies seeking impact capital, please reach out to pipeline@upstartco-lab.org. All other inquiries can be directed to info@upstartco-lab.org.